Wednesday, April 23, 2008

Googlegängers

PH's post today reminded me of this recent NYT article about the phenomenon of 'google twins' and self-similarity.

"...human beings are unconsciously drawn to people and things that remind us of ourselves...It’s what we call implicit egotism,”...“We’ve shown time and time again that people are attracted to people, places and things that resemble their names, without a doubt...Social psychologists have found that people are more attracted to others with similar faces or identical birth dates.... people’s fascination with their Googlegängers might be an adult expression of the common childhood wish to be an identical twin."

[via: NYT]

1 comment:

missy&chrissy. said...

great article! and really, its so true - i almost went to the U of Delaware simply b/c the city of Christiana was on all the exit signs near it...

i need a googleganger though. no one else comes up for my name but me!